PR – Professional communication

PR and content as a central component of your communication concept

Do you know the director of the company Meins? No? She’s supposedly a pro, totally committed – that’s what people say! And that’s exactly what we PR experts do: we convey a positive image, build up a good long-term reputation and raise your profile. Through targeted communication oriented to the target audience, with strong, authentic content. On all channels: online, print, TV, radio. Whether solo as a specific activity or in concert with ongoing communication steps. “You can’t not communicate,” as Paul Watzlawick once noted. So, if you have to at all, do it professionally to start with, in other words strategic, effective and efficient. Which is exactly our PRofession!

PRofessional cooperation

From crisis communication to media relations to social media strategy, we support your communication planning and implementation. Professionally, committed and flexible – whether it’s a company, product or brand. We get your message to the point and to your target audience.

Our PRofession

Based on your briefing, we either support you selectively in the realization of projects or concrete measures or we develop the appropriate communication strategy with you and for you. This means that we provide your future internal and external communication on the basis of a well-founded PR concept. This includes the strategic analysis of communication goals, target audiences, messages, channels as well as the development and implementation of concrete communication actions in particular, along with monitoring and evaluating them.

As is so often the case here, too: it’s all in the mix! In our team of PRos, veterans with many years of experience working alongside colleagues of Generation Y, who breathe fresh air into more than just social media. Come meet us. We look forward to it!

B2B-Case Study Strassburger Filter

Special filter systems in worldwide use for beverage production, the food industry, the chemical and pharmaceutical industry and in environmental technology – not an easy product. Strassburger Filter is the market leader in the field of solid/liquid separation, but for a long time received no attention in the media and the public. Bartenbach took over the hidden champion’s PR. We wrote specialist articles and provided customer-relevant media with information on current events, such as trips with the Federal Chancellor, visits by ministers and trade fair appearances. Bartenbach pulled the hidden champion out of his hiding place with professional PR.

B2C-Case Study Rheinhessen

The Rheinhessen Marketing association was looking to increase awareness of the Rheinhessen region and promote its image. Bartenbach has played a leading role in achieving these goals since 2016, the agency having set up the Rheinhessen project office for this purpose. Initially, the anniversary campaign “200 Years of Rheinhessen” was implemented with numerous press and public relations activities. Bartenbach’s PR experts have been advising the association on an ongoing basis since 2017, professionally implementing PR measures. Central tasks of the project office include coordinating inquiries and events, acquiring sponsors as well as creating and implementing the marketing and communication concept.

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Diana Rieth

Diana Rieth

Senior PR Consultant
+49 6131 91098-112